Hallmark hero
Works

Hallmark

About the Client

Hallmark Canada is the online destination for Hallmark’s signature cards, gifts, and home decor in Canada. With a rich heritage of delivering heartfelt messages and meaningful connections, Hallmark Canada needed an ecommerce platform that reflects their brand values and provides customers with a seamless shopping experience.

Solution

We partnered with MHZ, the agency managing Hallmark Canada, to build and maintain their ecommerce presence on the Shopify platform. The solution was tailored to meet the needs of their growing customer base and enhance their online operations. The solution included:

  • Custom Extensions: Developed bespoke Shopify extensions to provide unique functionalities like personalized product options and dynamic pricing rules.

  • Custom Checkout Add-Ons: Integrated specialized features to enhance the checkout process, including gift wrapping options and personalized messages.

  • App Development: Built custom Shopify apps to streamline inventory management and support marketing campaigns.

  • Responsive Design: Ensured a seamless and visually consistent experience across all devices, catering to both mobile and desktop users.

  • Ongoing Maintenance: Provided continuous support and updates to ensure optimal performance and feature enhancements.

  • Performance Optimization: Optimized the Shopify backend for fast load times and efficient handling of large product catalogs.

The result is a robust, scalable, and user-friendly ecommerce platform that aligns with Hallmark's legacy of spreading joy and connection.

Disclaimer: This project was undertaken in collaboration with MHZ, the agency handling Hallmark Canada. We worked closely with MHZ to implement and enhance Hallmark Canada's ecommerce platform.

Results & Stats

99.9% Uptime reliability after optimizations and ongoing maintenance.
18% Faster page loads from front‑end and image performance work.
12% Conversion rate uplift from checkout enhancements and UX fixes.
30% Quicker checkout completion through custom add‑ons and flow tweaks.

Technology Used

  • Shopify
  • Custom App Development
  • Custom Extensions
  • Custom Checkout Features
  • Responsive Web Design
  • Performance Optimization
WhatsApp

Still exploring? Check out:

Call us now